Hyphenate Creative

Hyphenate’s goal is to get you working at what you want, the way you want. Our approach is highly individualized, and entirely pragmatic. We work together with you, conducting personal research to get a complete picture of what you are interested in accomplishing and the complexities and subtleties of your circumstances.

We then draw upon a varied range of creative and business techniques to develop a plan that specifically addresses those concerns, honing your existing skills and opening you up to new skills where necessary.

Talented, creative, energetic people tend to be good at more than one thing and thrive on the exploration of those skills. By expanding your skill base you enhance your “primary” field. You gain more control over your creative vision and increase your opportunities to work.

The most critical aspect of a successful process is to determine the right service, which solves the right problems. Hyphenate works with you to quickly develop an understanding of your specific goal – what is your dream and how close are you to achieving it? What are your strengths and weaknesses? Where do you want to focus the work? Interviews are conducted in person.

Whether you are an actor, writer, director, or other industry professional, Hyphenate performs a thorough and objective analysis of your productivity. We take an unvarnished look at your work, and provide you with a clear assessment of how you’re doing and why you’re doing it that way.

Depending on our findings, your specific field and your stated goals, we utilize our deep background in all aspects of the industry to identify areas for improvement, make specific recommendations, provide training where necessary, and outline a process by which those recommendations can be implemented. This varies depending upon your career area; recommendations for an actor will look different than those we develop for a writer or an internet content provider.

Being good isn’t good enough. Other people in a position to recognize your talent and do something with it are an essential component in accomplishing your goals. We help identify who, what, where and how. Hyphenate works with you to develop and implement the best strategy for “selling” your product – whether that’s yourself, your project or your client.

Show business is a solitary profession and you have only yourself to rely upon. Hyphenate offers ongoing “tune-ups” based on your individual needs to keep you focused on your goals and on track with your game plan.